Anonymous
Coaching National Leaders
Services
Press Conference Planning & Staffing
Event Coordination
Media Pitching
Thought Leadership
Media Training
Board Engagement
Social Media Management

The Challenge
Our client was a widely regarded school superintendent from a mid-sized district and a long-shot candidate for the top schools jobs in one of the country’s largest education departments. Their interview was two weeks away. High-profile detractors with national influence were gearing up to fight their selection. The client needed high-level and rapid-fire coaching to keep out of the weeds and focused on their message
The Solution
Half Street Group quickly tailored a coaching and training curriculum and developed a clearcut leadership profile and natural narrative arc. Across a series of one-on-one training sessions, we coached our client to use stories of student success and examples of impactful collaboration with their detractors’ allies to inoculate against ideological criticism and false narratives.
The Impact